The Role Of Storytelling In Corporate Marketing
When it comes to corporate marketing, the power of storytelling should not be underestimated. Storytelling has been an integral part of human culture for centuries, and it continues to captivate and...
Branding
Tips from the Bush Marketing Team!
How To Build A Strong Corporate Reputation
In today's hyper-connected and competitive business landscape, building a strong corporate reputation is crucial for the success and growth of any mid-sized business. A solid reputation not only...
Your Corporate Brand And Its Impact On Your Employees
In today's competitive business world, branding has become an integral part of any successful company's strategy. Your corporate brand is not just about creating a logo or a catchy tagline; it is...
Manufacturers, Don’t Miss Out: Why Digital Marketing is Critical for Your Company
When it comes to the manufacturing industry, marketing may not be the first thing that comes to mind. But in today's digital age, having a strong digital marketing strategy is critical for the...
Shifts in Buyer Behavior Causing CEOs to Embrace Digital Marketing
The Covid-19 pandemic has fundamentally changed how we live our daily lives, from how we work, interact, hold meetings, and even how we do our shopping. From the way things are trending, it is no...
Top 6 Business Benefits Of A LinkedIn Business Page
A LinkedIn business page is an important addition to your business brand. You may already have accounts for your business on other social platforms, but if you want to take things a notch higher and...
Is Your Website Losing Your Business Money? Here’s Why
A business website impacts your company in two major ways. It is either working for you and helping you improve profits, or working against you effectively losing your business money, opportunities,...
Is It Time For A Corporate Rebrand?
Since its inception in 1850, Peugeot has rebranded its image eleven times– the most recent being a year ago. For most businesses, rebranding is a unique way of refreshing and simulating the...
The Importance Of A Clear Brand Message
What’s in a brand message? Well, Amazon, the world’s most valuable brand, increased its net worth by almost a third last year to stand at a whopping $684 billion. Much of this growth is...
Why A Corporate Style Guide Shouldn’t Be Left Out Of Your Brand Strategy
According to 77% of marketers, branding is a crucial factor in a company’s future growth. Besides building you a loyal customer base, a strong brand will help you attract top talent and reduce...
How To Conduct A Brand Audit
As the business landscape becomes more competitive, branding is increasingly becoming integral to success. It allows you to create a company persona that resonates with your audience. However, for...
Digital Brochures | 6 Reasons Your Business Needs Them
In recent years, business marketing has changed dramatically. Traditional channels have very often been replaced with digital ones. This is not to say however that old-school marketing channels have...