WordPress, once merely a simple blogging platform, has become the web design industry standard for powerful business websites. It is the preferred platform for us at Bush Marketing, and we are going to tell you why!
Ease of Usability
WordPress, after taking some time to acclimate to the interface, is extremely easy to use and is very intuitive. Creating new pages, blog posts, adding images and more is a walk in the park compared to the antiquated HTML system. Speaking of which…
WordPress is a template based platform that exists entirely on the web. What that means for you is that you can access the back end of the site from any computer anywhere (no more FTP access) and that there is no coding necessary! You can certainly adjust the code if you feel inclined and are comfortable with that, but one ca create a complete business site without ever typing code.
Plugins, Plugins, Plugins
SEO setup, social media integration, contact form, calendar, and many more website features that used to cost a tremendous amount of time and money can now be installed and setup with relative ease. There are over 15000+ plugins available for WordPress, so there is no shortage of features to choose from.
As your company grows and changes, so must your website. WordPress allows a high level of flexibility when it comes to making additions or changes, and they can happen very quickly.
Google Loves WordPress
WordPress designs are clean and simple which allows Google and the other search engines to read and understand it with more clarity than it would an HTML site. Each page or post can be optimized (keywords, tags, headings, etc.) to make it more attractive for Google to list in it’s rankings thereby increasing your potential exposure.
If you are looking for a new website or are thinking about retiring your outdated HTML site, please contact us at Bush Marketing. Let us harness the power of WordPress for YOUR business!
Andy Bush, President